Nicolas Egeler

DER SPIEGEL – We hold a mirror up to this world.

Fake news, climate change, refugee crisis, populism – the world of news is more bizarre than any TV series. No-one knows what to believe anymore. As a response to the chaos, SPIEGEL launched an integrated campaign that gives people orientation and confronts the powerful with their responsibility. The message: "We hold a mirror up to this world."
See the casefilm right underneath:

Out of Home / Print:

Film:

Awarded: 1 x Gold Cresta, 1 x Gold Epica, 1 x Gold Indie, Webby Award, 2 x Silver 2 x Finalist & 2 x Shortlist New York Festival, 1 x Bronze Clio, 2 x Merit ADC Germany, 1 x One Show Merit, 3 x CAPLES shortlist

Credits:
Agency: Serviceplan
Alex Schill	Global Chief Creative Officer
Leif Johannsen	Executive Creative Director
Patrick Matthiensen	Executive Creative Director
Lars Holling	Managing Director
Ann-Kathrin Frohloff	Account Director
Lennard Bahr	Account Manager
Sarah Mosbacher	Senior Art Director
Jonas Carstens-Juretzka	Senior Art Director
Nicolas Egeler	Senior Copywriter
Stefanie Hilker	Senior Art Director
Max Seidler	Senior Copywriter